The FrameOS blog
Practical guides on short-form video — growing an audience, turning long recordings into clips, captioning for sound-off viewing, and choosing between the tools that do it.
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All posts →Reels vs carousels: reach or engagement?
Reels reach far more people. Carousels get far more out of the people they reach. The two numbers point opposite ways, and picking correctly depends on one question about your account.
6 minute readThe best LumaFusion alternatives in 2026
LumaFusion is the most capable editor on an iPad, and that comes with a price and a learning curve. Here's what to switch to, grouped by which of those is the actual problem.
7 minute readThe best Movavi alternatives in 2026
Movavi is easy to learn and quick to hit the ceiling of. Here are the alternatives worth moving to, sorted by whether your problem is price, power, or platform.
7 minute readThe best PowerDirector alternatives in 2026
PowerDirector packs a lot in, on desktop and mobile, behind a subscription and a watermark. Here's where to go depending on which part is bothering you.
7 minute readThe best Splice alternatives in 2026
Splice is a tidy phone editor with a subscription attached. Here are the alternatives worth moving to, depending on whether you want cheaper, simpler, or more powerful.
6 minute readThe best Biteable alternatives in 2026
Biteable makes template marketing videos quickly and charges for the privilege. Here's what else does the job, and where a template maker is the wrong tool entirely.
6 minute readBrowse by topic
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Creator Growth
View all 80 →The best time to post on Instagram, according to four studies
Buffer says Thursday 9am. Later says 5am. Sprout says early afternoon. They analysed billions of posts and still disagree — here is why, and what to do about it.
8 minute readThe best time to post on TikTok, according to five studies
Buffer analysed 7.1 million posts and rates Saturday the best day. Sprout Social analysed 2 billion engagements and says avoid the weekend entirely. Both are right, for different accounts.
8 minute readThe best time to post on LinkedIn, according to five studies
Buffer's 4.8 million posts point to Wednesday at 4pm and rank Tuesday among the worst days. Sprout Social's 2 billion engagements call Tuesday the best day of the week. Here is why.
8 minute readClipping & Repurposing
View all 16 →How to livestream and clip it afterwards
Twitch deletes most streamers' past broadcasts after seven days and Facebook deletes live video after thirty. What you record locally, and how, decides what you can still post next week.
8 minute readHow to build a clip library you can actually re-use
Four hundred exported clips in a folder is not a library. A library is one row per clip, carrying the hook line, a short tag set, and a record of everywhere it has already run.
8 minute readHow to turn a blog post into a video
A 1,500-word article read aloud is roughly eight minutes of video. Here is how to work out which single idea in it earns the runtime, and why most lists do not survive the jump.
8 minute readCaptions & Subtitles
View all 9 →How to translate video captions
Auto-translated captions inherit every error in the auto-transcript underneath them, and translated text runs longer than the English it replaced. Here is the order of operations that avoids both.
8 minute readHow to add subtitles in CapCut
CapCut transcribes a clip in seconds. The five minutes after that — corrections, line breaks, styling and placement — are what separate readable subtitles from a wall of text.
7 minute readWhat are burned-in captions?
Burned-in captions are subtitles baked into the video itself, so they always appear and can't be turned off. Here's when to use them versus closed captions.
5 minute readVideo Basics
View all 21 →Social media video specs for every platform
One 1080x1920 export covers most of short-form. This is where that stops being true — the length caps, file limits, and the platforms where the number changes depending on how you upload.
8 minute readSocial media image sizes for every platform
Instagram's help page now allows 3:4, YouTube's recommended thumbnail is 4K, and TikTok publishes almost nothing. Here are the numbers each platform actually documents, and where they leave you guessing.
7 minute readHow to convert landscape video to vertical
A full-height 9:16 crop of a 1920x1080 frame is 607 pixels wide. Which third of the picture you keep, and whether it is allowed to move, is the entire job.
8 minute readTools & Reviews
View all 74 →The best LumaFusion alternatives in 2026
LumaFusion is the most capable editor on an iPad, and that comes with a price and a learning curve. Here's what to switch to, grouped by which of those is the actual problem.
7 minute readThe best Movavi alternatives in 2026
Movavi is easy to learn and quick to hit the ceiling of. Here are the alternatives worth moving to, sorted by whether your problem is price, power, or platform.
7 minute readThe best PowerDirector alternatives in 2026
PowerDirector packs a lot in, on desktop and mobile, behind a subscription and a watermark. Here's where to go depending on which part is bothering you.
7 minute readThe best AI tools for social media, by the job you need done
Most AI tool lists are directories. This one is organised by job, because the useful question is not which tool is best overall, it is which step of your week you want to stop doing by hand.
9 minute readThe best AI transcription tools, judged on measured accuracy
On clean read speech almost every engine looks excellent. On meetings, accents and crosstalk the same models lose several points of accuracy — and the published numbers show exactly where.
8 minute readThe best AI writing tools for creators, and what each one is actually for
Most roundups list forty tools that all do the same thing. The useful split is between general assistants, the editing layer, and tools that write from material you already have.
8 minute readTurn one long video into a week of posts
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